🚨Stop wasting time on misaligned product strategy!

Product roadmaps are just hypotheses—they’re only as good as their ability to adapt.

Most product teams think they need more, fun, trendy features.

Here's what they ACTUALLY need👇

Better strategic alignment.

Let me tell you a story.

I worked with a product team that spent months building the perfect roadmap.

They were sure it would guide them through the year.

But guess what?

Halfway through the year, the business strategy shifted. And just like that—the roadmap was useless.

Everything they worked on didn’t align with the new business goals. Features were being developed that didn’t serve the company’s evolving needs.

This happens to so many teams. They treat their roadmap like it’s set in stone. But in reality, roadmaps are just hypotheses—they’re only as good as their ability to adapt."

So, how do you fix this?

The answer is continuous alignment.

Here's what I want to see companies adapting on a monthly basis:

Instead of treating your product roadmap like a sacred document, you adapt it. Every month, Leadership teams and Product teams come together to review and realign.

The result?

Better products, faster growth, and, most importantly, real strategic alignment between your product and business goals.

Don’t get stuck in the past. A roadmap is only as valuable as its ability to stay relevant.

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